Money Issues: Indie Beauty Entrepreneurs Discuss The Pros And Cons Of External Funding

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 27 brand founders and executives: Do you have outside investment or plans to secure it?

Here’s Why Apple Rose Beauty Founder Kristy Alexander Almost Closed Her Brand—And Decided Not To

On Jan. 5, Kristy Alexander sent an emotional email to customers of her skincare brand Apple Rose Beauty sharing that she almost closed it last year. “I was working so hard just to stay in place, not...

New Year, New Beauty: Seven Brand Launches We’re Excited For

After a period in which direct-to-consumer brands fell out of favor, digitally native companies came back with a vengeance in 2020 as the pandemic pushed shopping to screens. This year, it appears the DTC parade isn’t slowing down,...

How Lauren Napier Beauty, Mutha And 001 Skincare London Stand Out In A Crowded Market

Most indie beauty entrepreneurs don’t aspire to create me-too brands. Hope Smith, founder and CEO of Mutha, Lauren Napier, founder and CEO of Lauren Napier Beauty, and Ada Ooi, founder and CEO of 001 Skincare...

Shopify Introduces Business-To-Business Marketplace Handshake

While the COVID-19 pandemic caused many businesses—travel, physical retail and dining among them—to ground to a halt last year, it also caused some industries to boom, none more so than e-commerce. In the first half of...