Beauty Independent Unveils 2021 Beacon Awards Nominees

The 2021 Beacon Awards is shining a light on 116 outstanding nominees across 24 categories in beauty, wellness and personal care. For the second annual beauty awards programs spearheaded by Beauty Independent, the publication...

Is $161 Too Much For An Eyeshadow Palette?

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 11 beauty brand founders: When Hourglass recently released a $161 five-pan eyeshadow palette, critics called the price...

This Forthcoming DTC Brand Connects Fragrance, Feelings And Skincare

Like for a lot of Black women beauty founders before her, the recipe for Brianna Arps’ new fragrance brand Moodeaux started in the kitchen. Well, technically, it started in Whole Foods and on Amazon, where she ordered...

Carbon Theory, The Anti-Breakout Brand That Broke Into The US Last Year At Ulta Beauty, Expands To Walgreens

Carbon Theory is proving its theory that it can perform internationally. After reaching retail in the United States last year at Ulta Beauty, the London-based brand is arriving at 2,000 Walgreens doors this month before...

What Beauty Brands Can Learn From Jaclyn Hill’s Bronzer Controversy

Jaclyn Cosmetics, the makeup brand from influencer Jaclyn Hill, has a history of embattled product launches. When it kicked off two years ago, complaints poured in from customers that it’s lipsticks were hairy and lumpy....