Brand Report

Calvaniece Mason Relaunches With A Modern Look, Haircare Products And Renewed Sense Of Purpose

Calvaniece Mason was born into and came of age in the beauty industry. As a teenager, she officially kicked off her beauty career lending a hand at her mother’s salon and styling classmates’ hair on the side....
Beneath the Surface

Realizing The $2.6B Opportunity Beauty Is Missing By Not Fully Supporting Black-Founded Brands

In the wake of George Floyd’s murder, consumers, retailers and media companies rushed to support Black-owned businesses in an attempt to level a playing field that was historically off-kilter. It seemed the country had woken up—or at least...
Retail Report

Montauk Emerges As A Must-Visit Post-COVID Beauty Destination

Technically part of the Hamptons, Montauk, long known as a surfing destination and laidback, steeped-in-nature alternative to the tony and crowded towns of East Hampton and Bridgehampton, is becoming a must-visit beauty destination. Brands...
Core Concepts

Why Retail Media Networks Are Gaining Traction In Beauty And Beyond

As return on digital advertising investment has become trickier to pin down—and could get even more so with the demise of third-party cookies looming next year—brands are diversifying their spend, and the retail media network is emerging as...
Brand Report

Baccarat Rouge 540 And Flowerbomb At Walmart? No, But Dossier’s Fragrances Inspired By Them Will Soon Be.

Maison Francis Kurkdjian’s Baccarat Rouge 540, Yves Saint Laurent’s Black Opium and Viktor&Rolf’s Flowerbomb are coming to Walmart. Well, not exactly, but replicas of them are. Dossier, the digitally native creator of $29 to $49 fragrances inspired by...