Despite Omicron, Beauty Service Providers Forecast A Major Recovery Ahead

For a beauty services sector on an uphill trajectory prior to Omicron, the highly contagious variant is viewed as a setback, albeit one that brings enormous suffering, on the road to revival. Although rampant, the diminished severity of...

Lulu Organics Founder Linda “Lulu” Aldredge On Why Beauty Entrepreneurs Should Have A Big Vision For Their Business

Like the boobs on the packaging of her brand’s signature talc-free dry shampoo, Lulu Organics founder Linda “Lulu” Aldredge is hard to turn away from. In a beauty industry that’s steeped in marketing, she’s mesmerizingly anti-spin. She...

Beauty Entrepreneurs On Where Indie Beauty Has Been—And Where It’s Going

In the wake of recent developments such as Beauty Independent parent company Indie Beauty Media Group co-founder Jillian Wright’s departure, the closure of Aubrey Organics and the arrival of Chanel’s clean beauty N°1 collection, which...

Do Self-Care And Convenience Stores Go Together? At Foxtrot, Which Is Launching Two Self-Care Brands, They Do.

As it remakes the convenience store with craft branded goods and private-label products cool enough to share on social media, Foxtrot is inviting its shoppers to slow down with two new private-label self-care lines: Best Bubs and...

Important Factors To Consider When Developing And Marketing Feminine Hygiene Products

Feminine hygiene has been getting its due of late. The category has experienced an influx of founder-led brands like The Honey Pot Company, Rael and August, which have received millions in funding and realize serving...