More Than 100 Beauty Brands Join Forces To Advocate For Stronger Environmental Policies In The United States

Beauty fans may notice their social media feeds on Tuesday are a little quieter than usual. More than 100 brands have banded together as part of the CodeRed4Climate initiative to hit pause on their accounts to bring attention...

How To Put Together The Best Possible Beauty Product Bundle For The Holiday Season—And Beyond

The rush of the holiday season is almost upon us. For most beauty brands, product bundles will be a vital sales driver and customer acquisition tool during it. Even outside of peak gift-giving periods, they serve as vehicles...

How Berlin Packaging Helps Brands Package More Profit

If the eyes are the window to the soul, a beauty brand’s packaging is a window to its essence.  “In many instances, the packaging is the first experience or impression a consumer has...

Are Rising Costs In The Supply Chain Translating To Beauty Product Price Increases For Consumers?

In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we ask 26 entrepreneurs and executives at beauty companies: Given rising costs throughout the beauty industry supply chain and inflationary pressures more broadly, have...

Athleisure Haircare Brand Sunday II Sunday Launches At Ulta Beauty

A year and a half after its debut, athleisure haircare brand Sunday II Sunday has a new partnership with Ulta Beauty. “What we’re seeing is the demand for Sunday II Sunday is growing so much that we...