New Store AfterBeauty Moves Into The Millennial-Centered Beauty Retail Void Sephora Has Left In London

Judging by AfterBeauty, millennials don’t like their beauty shopping subtle. The London retailer aimed squarely at the sub-40 set has illuminated areas for snapping selfies, an elevator stuffed with teddy bears, 10-minute facials and at least four...

The True Cost Of Launching At A Big Beauty Chain

For many beauty brand founders, landing a deal with Ulta Beauty or Sephora is a dream. That dream can quickly turn into a nightmare if they secure a deal, but aren’t able to support a store rollout. Global...

Little Brand, Big Retailer: The Reality Of Entering A Major Chain

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 13 founders and executives: What impacted your brand upon entering a big retailer?

At Manhattan Nail Studio Sundays, Menicure Mondays Promote Self-Care For Male Clients

Amy Ling Lin, founder of nail studio Sundays, has never been afraid to experiment. She pioneered pairing meditation with manicures and celebrates the oft-overlooked nail artists behind services in her blog. Now, Lin is democratizing her...

Ode To Self Changes Its Business Model, But Stays Committed To Supporting Women’s Mental Health Through Skincare

Kimberlee Keitt launched clean beauty e-tailer Ode To Self last year on a mission to support women’s mental health by putting self-care at the center of her selection. After a few months of running the online shop,...