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Expert Dialogue Kayo's Christine Bullock On How Tough It Is For A Small Brand Up Against Competitors With Big Marketing Budgets
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Wellness For Quitters: Brands Are Modernizing Products That Help You Kick A Habit
The Trade Show For Active Brand Builders
We gather all the stars in the beauty universe in the same place with the same goal: collective growth. Come experience the magic and source your perfect partner in New York on June 20th, 2024.
- Retailers Source BrandsEngage with professional beauty entrepreneurs building the big brands of tomorrow and gain insights from the most accomplished brand-builders.
- Investors Source DealsBuild your portfolio by meeting with the most promising up-and-coming brands, and network with the most influential minds in beauty.
- Brands Source SolutionsUplink Expo empowers you to assemble the right team to support the relentless pursuit of executing your vision.
- Suppliers Source ClientsEngage with the rising stars building the big brands of tomorrow, and network with the most influential minds in beauty.
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Bushbalm Expands Nationwide At Ulta Beauty, Embarks On First Fundraising Effort
Bushbalm is expanding across Ulta Beauty’s full complement of nearly 1,400 stores with four core products and adding placement in the beauty specialty retailer’s wellness selection in 800 stores. The ingrown hair and...
CurlMix, Typology And Provence Beauty Founders Break Down Various Paths To Scaling A Brand Today
The path to scale is as unique as a beauty brand itself. From paid media to large-scale retail partnerships, brands pull a variety of levers to amplify sales. The key is in knowing...
“Make Seaweed Sexy”: Rootless Is Showing How Special Seaweed Can Be For Wellness And Sustainability
Before launching Rootless in 2022, Sachi Singh spent more than a decade focused on what she describes as “the doom and gloom of climate work.” One of the first times she felt hopeful was when...
You’ve Heard Of Tarte’s Lavish Influencer Trips. Here’s How Dip Did The Opposite.
Dip avoids traditional influencer marketing. When it launched in 2021, the sustainable haircare brand hired two marine biologists to create content delving into environmental topics. “They were under strict instructions not to influence....
Why Obayaty Is Confident It Will Succeed In A Men’s Makeup Category That’s Seen Countless Stumbles
Obayaty co-founders Pontus Frankenstein, creative director of Frankenstein Studio, Max Martin, a songwriter who’s penned hits for the likes of Celine Dion, Backstreet Boys, Taylor Swift, Ariana Grande, Usher, Coldplay and the Weeknd, longtime marketing...