Faye Brookman
Forget Luxury: Value Retail Is Where The Beauty Boom Lives
Manny MUA, aka makeup artist Manuel Gutierrez, was downright giddy making his way to Dollar General, a store he had never previously visited, for a recent beauty haul. When he entered, he was pleasantly surprised to see...
Camille Rose Responds To Customer Demand By Launching At Ulta Beauty
Ulta Beauty is listening to its shoppers, and Camille Rose founder Janell Stephens is answering. Out of thousands and thousands of brands the specialty beauty retail chain doesn’t carry, the haircare brand has been one of the...
European Wax Center Reveals Refreshed Product Line To Grow Sales Between Clients’ Waxing Appointments
In March of last year, European Wax Center, which performs more than 20 million waxes a year, was forced to close its locations along with salons and spas across the country. For the company, the pandemic was...
Hairitage By Mindy McKnight Brings New Hair Product Launches To Walmart
Walmart is building out its beauty partnership with Hairitage, a hair products brand by YouTuber Mindy McKnight and Maesa. Industry sources estimate the brand could achieve retail sales of $75 million this year, up from...
Uncle Bud’s Takes CBD Mainstream At CVS, Kroger, Kohl’s And More
Uncle Bud’s Hemp & CBD was preparing to launch a hemp seed oil hand sanitizer in October of 2020. Once the pandemic hit, the brand promptly fast-tracked production and unleashed the hand sanitizer in March. “We literally...
Handcrafted Skincare And Body Care Brand Kmoni Cosmetics Picks Up Momentum At Retail
Following Black Lives Matter protests last summer, many retailers focused on supporting BIPOC-led brands in ways they had never done before. Established in 2017 by Monica Robinson, the botanical beauty brand Kmoni Cosmetics found itself suddenly garnering...
Curls Partners With Ouidad And WetBrush Owner Beauty By Imagination To Accelerate Growth
Mahisha Dellinger, who started Curls with $30,000 of her personal savings in 2002, has entered into a partnership with Beauty by Imagination to accelerate her haircare brand’s next phase of growth. Terms of the deal weren’t...
