Rachel Brown
From The Mind Of A Former J&J Exec, Fresh Chemistry Delivers Skincare Ingredients At The Peak Of Their Power
Stale skincare isn’t the stuff of good selfies. Fresh Chemistry customers don’t get any. As a Johnson & Johnson marketing director and brand manager, founder Nisha Dearborn worked on preservative-packed products for Aveeno and RoC that sat...
Pioneering CBD Brand Empower BodyCare Enters Nordstrom’s New CBD Beauty Displays
In 2004, long before CBD was mixed into cold brew, Trista Okel concocted a topical remedy out of the cannabinoid, jojoba, lavender, bergamot and various natural oils to help her mother Margaret cope with three forms of arthritis....
Life Elements Battled Numerous Entrepreneurial Elements Before Finding Success With Potent CBD Products
Business life has sure thrown a lot at Life Elements founder Martha Van Inwegen, but she’s overcome to find success with her latest venture in CBD. The former technology executive entered the personal care space 15 years...
Target Builds Its Natural Acne Product Assortment With The Addition Of SkinKick
The ruling triumvirate in the over-the-counter acne segment—Proactiv, Clearasil and Neutrogena—is being threatened by a plethora of pimple solution startups offering alternatives to their products, from Instagram-worthy zit-zapping stickers to natural formulas without the ingredients benzoyl peroxide...
The Role Of Beauty And Wellness In Express Inc.’s New DTC Concept UpWest
Imagine a moment of ultimate coziness. It might include the soft glow of candlelight, luxurious CBD cream, soft slippers, roomy lounge pants and a warm cable-knit sweater. Now, imagine an e-tail concept delivering the goods to create that...
The Better Skin Co. Enters Costco As It Tweaks Its Distribution Strategy To Pull Back From Traditional Retail
The Better Skin Co. is out to make its business better. After kicking off in 2015 with an emphasis on traditional retail distribution, the indie skincare darling is moving away from pursuing brick-and-mortar stores excluding standalone large-volume...
Will The Indie Beauty Brand Boom Continue Next Year?
In this edition of Beauty Independent’s ongoing series posing questions relevant to beauty entrepreneurs, we ask 31 founders, executives and consultants: Do you think there will be a contraction of indie beauty brands next year?
