Clean Beauty Expert Julie Pefferman Identifies Eight Trends That Could Be Huge In 2020

Julie Pefferman has her fingers in many facets of the beauty business. A cosmetic chemist at the helm of The Lab & Co., she guides formulation, fulfillment, marketing, store management and Amazon distribution for indie beauty brands....

Guys With Skincare Questions Can Text New DTC Brand Bruvy For Answers

Most men aren’t likely to walk into a Sephora and ask cast members their pressing facial care questions. With Bruvy, they don’t have to. The new direct-to-consumer skincare brand is stepping in where traditional beauty customer service...

E-Commerce Platform Undrgrnd Beauty Is Out To Uncover The Big Brands Of Tomorrow

Beauty superfans have a new e-commerce destination to satisfy their obsession. Undrgrnd Beauty showcases emerging brands from around the world that co-founders and beauty industry veterans Neil Petrocelli and Ehrin Fitzpatrick believe are destined to become cult favorites....

Two OB-GYNs Launch E-Tailer Intimate Wellness Shop With A Diverse Array Of Women’s Health And Sexual Pleasure Products

In nearly two decades as an OB-GYN, Janet Williams has tended to hundreds of patients that apologize for asking about issues they’re dealing with. “It’s crazy that they feel that way. We want to shift that way of...

Inspired By Founder Victoria Watts’ Son Cyrus, Skincare Brand Victorialand Beauty Introduces Packaging For The Visually Impaired

Before Victorialand Beauty founder Victoria Watts’ son Cyrus was born partially blind as a result of the hereditary condition familial exudative vitreoretinopathy that affects retinal blood vessels, visual impairment didn’t enter her frame of reference. She admits,...

CBD Beauty And Wellness Company Sobe Organics Secures $750K And A Licensing Deal With Perry Ellis

A pivot has paid off for Lux Beauty Club. After starting three years ago in hair extensions, the brand overhauled its business model and relaunched with CBD at its core in June. In a blazing cannabis...

Influencer KathleenLights Discusses Ending Her Brand KL Polish And Starting New One Lights Lacquer

Kathleen Fuentes went through a very public breakup, and it had nothing to do with her love life. The beauty influencer known as KathleenLights launched nail polish brand KL Polish three years ago as a joint venture. She...