Rachel Brown
What’s Holding Back The Great Cruelty-Free Beauty Brand Rush To China?
When the history of the indie beauty movement is written, one of the major turning points may be China stepping away from its requirement that international cosmetics brands test on animals to sell at stores within the massive...
Longtime Beauty PR Pro Robin Tolkan-Doyle Launches Fair Trade E-Commerce Site Beautyologie
In March last year, as the pandemic took hold in the United States, longtime beauty public relations professional Robin Tolkan-Doyle had to scramble to return to the country from India, where she was on a trip she’d dreamed...
Pai’s Sarah Brown On Funding A Growing Brand, Renaming Products And Why Organic Skincare’s Moment Is Due
Pai Skincare is proof there’s no set-in-stone way to finance and grow a beauty brand. While venture capital has poured into the beauty industry, the London-based skincare brand has interspersed institutional funding with bank debt. Recently,...
“The Band-Aid Of Hair Fragrances”: This New Brand Wants To Make A Niche Product Not So Niche
As she considered developing a beauty product, Eat. Sweat. Undress. founder Alexia P. Hammonds asked herself a question that’s been asked by countless beauty entrepreneurs: “Coming out of the gate with a limited budget, how am I...
Five Strategies For Developing Beauty Products For Diverse Customer Bases
Beauty brand founders often develop a product because of a problem they have, but a product aimed at a single person doesn’t generally result in a successful brand. Products must be developed for a varied population being constantly...
“Tired Of Being The Best-Kept Secret:” How Cult-Favorite Curly Hair Brand Inahsi Naturals Is Getting To The Next Level
For many beauty entrepreneurs, the beauty industry offers an escape valve from an industry or job that, for whatever reason, isn’t right for them. Prior to entering the beauty industry, Rhonda Marshall was a high school chemistry teacher,...
Allure Is Curtailing Its Use Of Sustainability Buzzwords. What Eco Buzzwords Do Brands Want Reconsidered?
Last week, Allure revealed it’s prohibiting the word “recyclable” to describe plastic, being very circumscribed in its use of the words “biodegradable” and “compostable,” and banning the words “earth-friendly,” “eco-friendly” and “planet-friendly” in...
