Brands

To win in the current noisy market, consumer packaged goods founders are often instructed to drill down into a niche and leverage the authority they command in that niche to extend to areas related to it....

Playground’s field of play is expanding. The 2-year-old sexual wellness brand is rolling out to a quarter of Target’s nearly 2,000 stores nationwide with three of its five lubricants priced at $19.99 each:...

Jennifer Yen, founder of skincare and makeup brands Pūrlisse and

Now that CBD has been declared dead in numerous think pieces, it’s time for cannabis wellness and lifestyle brands that don’t chase the latest trends to shine. While CBD has fallen...

Gen Z-favorite Topicals disclosed in 2022 that it was the fastest-growing skincare brand at Sephora in the United States, and now it hopes to repeat its success at the beauty specialty retailer’s stores in the United Kingdom. Topicals...

There may be more sustainability seals on beauty product packaging, but the beauty industry still has a long way to go before it seriously stems the flood of packaging into landfills. Even the...