Luxury Intimate Was Ahead Of Its Time. Now, The World Is Ready And So Is The Brand

Intimate care products aren’t exactly ubiquitous in 2021, but it’s definitely much easier for consumers to find a vulva serum or arousal booster today than it was five years ago, when Slovenia-based brand Luxury...

This New Ultra-Luxe Haircare Brand Swears Sustainability Doesn’t Require Sacrifice

Sabrina Szinay, a third-generation hairdresser whose advertising and red carpet curriculum vitae includes celebrities and brands Winona Ryder, Felicity Jones, Anya Taylor, Chanel, Chloe, Louis Vuitton and Hermes, has tried almost every haircare brand imaginable. When it comes...

What’s Next For Westman Atelier?

Prestige makeup had a tough go in 2020. Sales in the segment dropped 35%, according to The NPD Group. Westman Atelier dodged the slump. The brainchild of celebrity makeup artist Gucci Westman...

How Natural Hair Influencer Whitney White Built A Brand That Quickly Sold Out At Ulta Beauty

In 2015, when Business Insider heralded Whitney White as Michelle Phan of the natural hair movement, the influencer hadn’t followed in Phan’s footsteps to sell products. Three years later, she launched Melanin Haircare, a brand she...

Why Exposome Is The Next Skincare Buzzword To Pay Attention To

In the skincare industry, the microbiome is having a moment, but, according to Barbara Paldus, founder of Codex Beauty, everyone will be talking about the exposome next. “It’s the buzzword of the future,” she says. It’s also...

Hairitage By Mindy McKnight Brings New Hair Product Launches To Walmart

Walmart is building out its beauty partnership with Hairitage, a hair products brand by YouTuber Mindy McKnight and Maesa. Industry sources estimate the brand could achieve retail sales of $75 million this year, up from...