New Brand Womaness Brings A Comprehensive Approach To Menopause Care To Target

Womaness aims to be a one-stop shop for menopause care. Launching today, the brand’s assortment of 13 products spans skincare, body care, wellness, sexual health and incontinence, and is designed

Irish Makeup Brand Sculpted By Aimee’s Sales Are Soaring Amid The Pandemic

When Sculpted By Aimee founder Aimee Connelly enthuses, “I love tax and accounting,” it’s almost hard to believe. But the Irish makeup artist graduated with honors from University College with a degree in international commerce and French,...

Former Barneys New York Beauty Buyer Launches Le Cleanse Officiel With Help From Lab To Beauty’s Parent Company

In 2018, Mirella Siciliano, then a senior beauty buyer at Barneys New York, fell in love with the luxury CBD brand Lab to Beauty. Now, she’s joining forces with Katherine and Alison...

This Brand Carried By Nordstrom Makes Bold Body Care That’s Anything But An Afterthought

When Sina Zere and her husband Brandon O’Neill unveiled Buff Experts in 2020, they already understood the challenges of running a business. Zere opened Buff Wax Spot, the first mini-chain of waxing bars in the Canadian...

For New Brand Naturally Azelia, Great Hair Starts With A Healthy Scalp

Tara Bickerstaff always knew she’d end up in the beauty world. As a high school student, she got her first taste of entrepreneurialism from the comfort of her mom’s kitchen, where she spent her free time making money...

This Gen Z-Focused Brand Incubator Is Letting Celebrities And Influencers Take The Reins

Over the last several weeks, there’s been a number of articles pontificating about the beauty products that have replaced fragrances in the celebrity empire-building repertoire. Vogue and Vice proclaimed sex toys are today’s celebrity fragrances.