Hynt Beauty Joins Ulta Beauty’s Growing Clean Cosmetics Selection

Ulta Beauty’s assortment is getting more colorful with the addition of Hynt Beauty. The clean cosmetics brand has entered 100 doors with its Duet Perfecting Concealer and Aria Pure Lipstick as part of the chain’s Sparked program focused...

“We Like Our Potions Potent”: How Fat And The Moon Elevates Herbalism And Fights The Patriarchy

Herbalist and artist Rachel Budde refers to her plant-driven brand Fat and the Moon and the people behind it as “the coven.” Eight years ago, when the brand started, it certainly seemed like it would take a...

Merida Capital-Backed Brand Her Highness Is Expanding The Cannabis Beauty And Wellness Repertoire From CBD To THC

As the nascent CBD segment matures a bit, brands in it have embraced an array of cannabinoids. Now, one brand, luxury, female-focused cannabis line Her Highness, is pushing the segment further by branching beyond CBD to...

Bolt Beauty Offers A Range Of Encapsulated Skincare Designed For Women’s Busy Lives

For new brand Bolt Beauty, good things come in small packages. More specifically, its on-the-go skincare comes in colorful single-dose biodegradable capsules the size of blueberries made from sustainable seaweed and cornstarch. After popping the tops off...

Adwoa Beauty Set To Launch Prestige Textured Haircare At Sephora

In February 2012, Julian Addo, who’d recently started to watch YouTube videos focused on textured hair, attended a signing in Brooklyn, where the Dallas resident was visiting family, for photographer Michael July’s book, “Afros: A Celebration of Natural...

Au Naturale Raises The Bar For Clean Cosmetics At Ulta Beauty

“Au Naturale is both a brand and a cause,” says founder Ashley Prange in a new video for her clean color cosmetics line. Now, Au Naturale is taking its cause to Ulta Beauty, where it’s showing the...