Brand Report
What Happened When Peter Thomas Roth’s Eye Product Went Viral On TikTok
“I just wanted to share this secret with you,” says a newbie 54-year-old TikTokker going by the handle @trinidad1967 in a video posted six days ago showing dramatic smoothing effects that occurred in less than three minutes...
Sustainable Period Care Specialist Saalt Enters Neiman Marcus, Bloomingdale’s, Macy’s And Nordstrom
Saalt, the period cup category leader at Target since 2019, is expanding its retail reach into department stores with a new line of leakproof underwear. Called Saalt Wear, the size-inclusive...
Love, Jude Is A Love Letter From Taiwanese American Skincare Blogger Jude Chao To Her Followers
Before Jude Chao, aka fiddysnails, started her blog Fifty Shades Of Snail in 2015, sheet masks were one of the first products that got her interested in Asian skincare—and she’s since taken on an almost daily...
The Big Find Winner Bossy Cosmetics Set To Launch On QVC With Limited-Edition Lipsticks
After Aishetu “Aisha” Fatima Dozie found out last fall that her brand, Bossy Cosmetics, would be launching on QVC, she began weeping. The tears were prompted by a mix of feelings: surprise, joy and relief. Like a...
Delay Spray Maker Promescent Launches At GNC And Walmart, Readies For Court Date With Reckitt Benckiser
Sexual wellness brand Promescent will enter GNC’s 6,000-plus doors this month. The chain will carry the brand’s marquee product, Delay Spray, along with sexual supplements VitaFLUX and VitaFLUX for Women, both $49.95, Warming Female...
Synth Labs Intl.’s ’80s Aesthetics And Science-Powered Solutions Couldn’t Be More Timely
When married couple Dani and Sasha Andreev launched Synth Labs Intl. in 2019, they couldn’t have imagined it would be so on-trend two years later. Steeped in 1980s neon-inflected aesthetics and the era’s exuberance for the potential...
