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“It Takes Time”: Pooka Pure & Simple Founder Dawn Fitch’s Long Road To Profits, Press Coverage And Proper Distribution
For a long time, Dawn Fitch didn’t feel well. She struggled with fatigue, vertigo and numbness, and doctors didn’t know what was wrong. They diagnosed her with everything from fibromyalgia to hyperglycemia, but nothing hit the mark. Taking...
The Beauty Entrepreneur As Spokesperson: Laura Stearn’s Experience And Healthy Skin Are Selling Points For Her Company Just Pure Essentials
After establishing retail and fashion companies, Laura Stearn decided in her 40s to give the beauty industry a try by starting Just Pure Essentials. She didn’t make her entrance into the beauty industry easy. The brand launched...
Dermelect Cosmeceuticals’ Amos Lavian On Breaking Through The Beauty Product Clutter With Category Killers
Dermelect Cosmeceuticals is the power suit of beauty. Its assortment stands out with items that break new ground (ME peptide-infused polishes pushed the nail category into anti-aging), make strong statements not muddied by an array of merchandise...
Sumbody’s Deborah Burnes On Why She’s Making A Play For Retail After 20 Years In The Beauty Business
When Deborah Burnes launched her clean skincare and body-care brand Sumbody in 1999, it was one of only a handful in both the natural and indie space. “When we started, there was no such thing as an indie...
Moon Juice’s Amanda Chantal Bacon On Shaking Off Haters, Staying Out Of The Influencer Fray And Winding Up At Malls In Middle America
In a peer group of very cool wellness brands, Moon Juice may be the coolest. It’s also been cool to poke fun at Moon Juice and its founder, Amanda Chantal Bacon. Much of the folderol was...
Founder Story: Zane Piese Unlocks The Beauty Of Small-Batch Luxury With Atlantis Skincare
For U.K.-based Atlantis Skincare, the key to the future lies in the secrets of the past—specifically, the power of nature. Zane Piese, the founder, formulator and driving force behind...
