Tova Beverly Hills Founder Tova Borgnine, Who Sold Millions Of Fragrance Units On QVC, Dies At 80

Tova Borgnine, founder and CEO of Tova Beverly Hills, the first brand to sell perfume on QVC, died Saturday from natural causes. She was 80. Long before direct-to-consumer brands became central players in the beauty industry, Borgnine...

Launching With A HOCl Product, S’eau Prima Wants To Shake Up The Face Mist Category

Sybil Steele and Karen Hayes think the face mist category hasn’t been given the attention it deserves. “The products that are the most popular and at the top of the category like Mario Badescu have been around forever....

Sexual Wellness Brand Maude And Supplement Brand Asystem Partner On Libido Gummies

In June last year, Maude raised a $5.8 million series A round, bringing its total funding to $10 million and making founder Éva Goicochea a member of a small group of Latina founders to raise...

How Sexual Health And Wellness Brand Founders Are Fighting Social Media Censorship

Sexual health and wellness brand founders often have to be de facto activists, too. While most other consumer packaged goods brands can gain market traction by advertising their products through Google and social...

Why Samara Walker Doesn’t Want Her Brand Àuda.B Limited To Black-Owned Sections At Retailers

Samara Walker’s vegan nail polish brand Àuda.B landed on many lists of Black-owned brands in 2020, and she inked wholesale partnerships with Nordstrom and Francesca’s shortly after. But Walker was wary of retailers’ sudden interest in Black-owned...

Influencer Sommer Ray’s Imaraïs Beauty Enters J.C. Penney As The First Ingestible Brand In Its New Beauty Assortment

After scoring partnerships with Nordstrom, Saks Fifth Avenue and Holt Renfrew in the six months since its launch, influencer Sommer Ray’s brand Imaraïs Beauty will enter J.C. Penney locations with recently revamped beauty...