From An Ex-Beauty Editor, New Microbiome Skincare Brand Editrix Skips Probiotics In Favor Of Prebiotics And Postbiotics

It’s a good thing Editrix has a writer and editor as its founder and CEO—Dahlia Devkota was formerly beauty editor at the magazines Allure and W—because its products take some explaining. Launching today, the brand is the...

Nutraceutical Shutters Pioneering Natural Haircare And Skincare Brand Aubrey Organics

Nutraceutical is closing haircare and skincare brand Aubrey Organics, a staple of natural grocery shelves for decades. The company, which also owns beauty and personal care brands Heritage Store, Life-flo and Theraneem Naturals, disclosed the news...

From Early Champions Of Indie Beauty, New Brand Flyte.70 Takes A Modern Approach To Makeup For Women In Their 40s, 50s And Beyond

Elena Frankel and Carolyn Barber spent years helping to build other people’s beauty brands. Now, they’re building their own. The friends and business partners, who began in the beauty industry behind department store counters and were tastemakers in...

A New Coalition Of 27 Beauty Companies With B Corp Certification Will Work To Reduce The Beauty Industry’s Environmental Footprint

It’s impossible to protect the planet alone. That’s why 27 beauty companies with B Corp certification have come together to start the B Corp Beauty Coalition to clarify and bolster the beauty industry’s sustainability standards. The...

Nette, Nopalera And Youthforia Selected For Inaugural True Beauty Ventures Bridge Mentorship Cohort

Nette, Nopalera and Youthforia have been selected for the inaugural cohort of the True Beauty Ventures Bridge Mentorship.  The luxury candle maker founded by Carol Pyle, bath and body care specialist...

Alpyn Beauty’s President Nance Hastings Is Using Strategies She Learned At Estée Lauder To Grow The Indie Brand

Once beauty brand founders reach a certain scale, there’ll come a time when they need to shore up executive leadership, perhaps for the first time in their brands’ history. That time arrived...