Brands
Pholk Wins Clean Beauty Summer School’s 2021 Pitch Day Competition
Pholk has won Clean Beauty Summer School’s 2021 pitch day competition, the finale of the 10-week program launched last year by Tower 28 founder Amy Liu to support the growth of emerging...
“A Truly Multicultural Brand”: How Urban Hydration Is Building A Business Resonating With Consumers Across America
While Psyche Terry’s 11-year-old natural skincare, haircare and body care brand Urban Hydration sells millions of items in over 10,000 retail locations today, its products were far from perfect day one. “They were ugly,” she admits. “The...
Indian-Inspired Beauty Brand Aavrani Raises $2M Seed Round And Launches On Amazon
Co-founder and CEO Rooshy Roy recreated her beauty brand Aavrani last year to be unapologetically Indian. She reached out to consumers, upgraded the packaging to pay homage to India, and connected with her culture in a new...
Private Label Service Cosmetics Solutions Partners With Beauty Branding Lab To Better Serve Emerging Brands
Despite the pandemic and one of the worst economic downturns in history, startup business activity grew in the United States in 2020, according to a study by the Peterson Institute for International Economics
Cannabis Beauty And Wellness Specialist Frigg Expands Retail Distribution, Joins Credo For Change 2021 Cohort
Less than a year since launching cannabinoid-focused Frigg, Kimberly Dillon has already won Tower 28’s first Clean Beauty Summer School program, including a $10,000 grant from New Voices Foundation, completed clean beauty retailer The Detox Market’s...
Mary Louise Cosmetics Undergoes A Rebrand And Launches At Macy’s, Thirteen Lune And Verishop
This past year created something of a perfect storm for Mary Louise Cosmetics. “The social justice movement and the pandemic devastated so many people, but when I say perfect storm, it’s interesting to see how being in...