Brands

This Sibling Duo Started A Simple Skincare Line For Unfussy Guys
Evenprime founder Koh Kim’s younger siblings Andrew and Jason gave her a window into the secrets of the opposite sex, including that guys don’t grasp skincare the way women who’ve been scouring beauty aisles since their pre-teen years...

Well+Good Is Breaking Up The Biohacking Boys Club
Beware biohacking heroes Tim Ferriss and Dave Asprey, a gang of girl bosses is coming to eat your lunch (after drinking their Bulletproof Coffee, of course). On Wednesday night, at the first talk...

Maya Crothers’ Circuitous Path To Leading A Skincare Brand
CircCell founder Maya Crothers is a prime example of the benefits of following where life takes you. A former consultant who had left the workforce to concentrate on her family, Crothers didn’t envision leading a...

Skincare Shoppers Are Increasingly Saying No Thank You To Synthetic Ingredients
Evidence is mounting that unease over potentially harmful synthetic ingredients is shaping the skincare market. Following a report from the NPD Group determining that consumers increasingly seek face products without parabens, phthalates, sulfates, fragrance...

Life Elements Endures Many Elements Of Business Life On The Way To Strength
Martha Van Inwegen is the Madonna of entrepreneurs. She reinvents herself to stay relevant. Van Inwegen’s been a Feng Shui consultant, beekeeper, intimacy products vendor, website development specialist and, now, and a natural cleansing wipes...

Schmidt’s Naturals Pushes Beyond Pits
Schmidt’s Naturals is moving from armpits to other body parts. The fastest growing natural deodorant company in the U.S. is introducing six bar soaps in a test of...