Brands
Ben Nye Files For Chapter 11 Bankruptcy To Lift The Burden Of Fighting Talc Lawsuits
Ben Nye, the storied Hollywood makeup artistry brand, has filed for Chapter 11 bankruptcy in the Central District of California to protect itself against a flurry of talc lawsuits and salvage its business.
Good Light’s Staggered Strategy To Build Momentum For Its All-Door Ulta Beauty Launch
For many beauty brands, red-carpet placement with a major celebrity can take weeks and weeks of planning and cost thousands and thousands of dollars. That wasn’t the case with Good Light and “May December” star...
Melissa Hibbert Joins BrainTrust Founders Studio As President To Support Diverse Beauty Brand Founders
Melissa Hibbert, a longtime marketer and beauty brand consultant, has joined BrainTrust Founders Studio as president to help scale and publicize Black-owned brands at a moment in which they face daunting challenges. Calling itself the largest...
Stocked In Superdrug And Boots, British Haircare Brand Flora & Curl Rebrands As It Eyes US Distribution
American-loved British natural haircare brand Flora & Curl has undergone a rebrand as it eyes retail distribution in the United States. The purpose of the revamp, which cost nearly $170,000 including product development and marketing, was to...
Sabbatical Beauty’s Adeline Koh On Rooting A Brand In The Local Community
The beauty conversation has dramatically changed since Adeline Koh, a former race and gender studies professor, launched skincare brand Sabbatical Beauty almost a decade ago. Early on, the idea that someone scholarly like her would...
Mil Usos Makes All-Body Products For Athletes Who Expect A Lot From Their Bodies
Before she launched face and body care brand Mil Usos in August 2023, Becky Williams was a Spanish court interpreter and skincare hobbyist. “I became a skincare nerd in high school in the...
