New Brand Bold & Bare’s Streamlined Skincare Simplifies Busy Women’s Beauty Routines

Iana Bertini doesn’t believe women should have to commit to an eight or 10-step skincare routine to be confident in their skin. That’s why her new multifunctional skincare brand Bold & Bare formulates its products to address...

Survey Results In The Anthology Of Independent Beauty Reveal That Skincare Stole The Show At IBE Dallas 2019

At IBE Dallas 2019, skin was in. The results of surveys taken by buyers and consumers who attended the third edition of the trade show in the Texas city showed that both groups were smitten with skincare. All...

Venture-Backed Brand Kinfield Launches With Personal Care Products Designed To Elevate Outdoor Excursions

Unisex personal care brand Kinfield is launching with a trio of targeted products designed to solve the problems that can make time in nature—from a grueling hike to a low-key picnic in the park—a drag. Nichole Powell,...

Meet The Skincare Brand Catering To The Rising Skintellectual Class With Serious Science

The Sephora Accelerate program has helped many female founders refine their businesses. For cosmetic scientist Shuting Hu, founder and CEO of skincare brand Acaderma, the boot-camp experience totally changed her go-to market strategy. The brand goes beyond...

New Clean Beauty Brand Wild Grace Combines Ancient Ayurvedic Principles With Modern Minimalist Design

New beauty brand Wild Grace is bringing ancient Ayurvedic principles into the contemporary clean beauty age with minimalist design, and wild and organic botanicals. Its nine-item assortment is categorized by the three doshas guiding Ayurvedic practices that...

New Makeup Brand Nazarr Is Making Sure South Asians Aren’t Left Out Of The Beauty Conversation

For all the talk of diversity in the beauty industry, many groups remain underrepresented. South Asians are one such group. While there are more than 5 million people of South Asian descent in the United States and...