Women’s Wellness Specialist Winged Expands To Whole Foods Nationwide With Its First Non-CBD Product Range

“Winged was always meant to be a woman’s wellness brand, not a CBD brand,” declares Jess Mulligan, co-founder of the nearly 2-year-old Winged whose other baby, her son, turned 1 in May. “Winged...

Beautycounter’s SVP Of Mission Lindsay Dahl Takes On Clean Beauty’s Critics

Beautycounter is a clear example of clean beauty’s success. Founded in 2013, the cosmetics company that pronounces its purpose is to get safer products in the hands of everyone recently received a majority investment from The Carlyle...

What The Beauty Industry Needs To Do To Set Latinx Beauty Brands Up For Success

A one-time grant and a few press hits don’t equal long-term economic power—and that’s what Latinx beauty entrepreneurs are after. Over the past year, inequities faced by BIPOC brand founders in the beauty industry, including strains on cash,...

Scale Media’s Big Ambitions To Become A Next-Generation Beauty And Wellness Brand Holding Company

Scale Media, a direct-to-consumer beauty, health and wellness incubator that recently launched its sixth brand, is definitely starting to achieve scale. As shopping swung to e-commerce amid the pandemic, co-founder Ziv Haklili reports the company crossed $100...

Clean Fragrance Brand By Rosie Jane Expands To Sephora Abroad And Body Care At Home

By Rosie Jane is exporting its laid-back Aussie-Californian vibe abroad. The Los Angeles-born clean fragrance brand from Australian makeup artist Rosie Jane Johnston has landed at Sephora Europe following its debuts last year at Sephora Australia and...

pH-D Feminine Health Expands At Walmart, Creates First National Ad Campaign To Destigmatize Vaginal Odor

Vaginal odor may not be a popular conversation topic, but products to treat it sure are. Six years after its launch, pH-D Feminine Health has entered full distribution at Walmart’s 4,700-plus stores...