How Indie Beauty Entrepreneurs Find The Right Graphic Designers To Shape The Look Of Their Brands
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 12 brand founders and executives: Did you use graphic designers when creating your brand, and how did you find them?
Indie Beauty Brand Founders Weigh In On The Eco-Friendly Future of Beauty
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 13 brand founders and executives: What do you think is the next great eco-friendly frontier in the beauty industry?
How Indie Beauty Brand Founders Hone Their Retail Pitch
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 19 brand founders and executives: How did you hone your retail pitch?
What Happens To Brands After Launch: 14 Founders Discuss Hurdles They Face In Their Second And Third Years Of Business
At two years old, Beauty Independent has transitioned from crawling and wobbly walking to running and jumping. Although its mission of reporting on pioneering beauty entrepreneurs hasn’t wavered since it premiered on Aug. 18, 2017, the business that supports that mission has. We passed the proof of concept period and are looking to build upon ...
Brand Founders Share What They’d Put On Clean Beauty Forbidden Ingredient Lists
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 15 brand founders and executives: What ingredients do you think should be added to the original clean beauty ingredient no-no lists with parabans, sulfates and phthalates?
How Beauty Brands Establish A Strong Foundation From Which To Scale
If people ignored the fetal stage of development, the adult population would be pretty dismal indeed. It’s the same for beauty businesses. Underappreciating the importance of their earliest phase can cause stunted growth. “The decisions made in the first two years of a brand’s life will form the foundation for success or set the ...