A Cosmic Guide To April: Horoscopes For Beauty Entrepreneurs

As we enter a new astrological cycle, identity and individualism come to the fore with more significance. Brand owners are accustomed to sharing their entrepreneurial journeys, but no longer can these stories be told without acknowledging the personal...

What Does America’s Shrinking Middle Class Mean For The Beauty Industry?

In journalist Fareed Zakaria’s book, “Ten Lessons for a Post-Pandemic World,” The Washington Post columnist and host of CNN show “GPS” muses over the ways COVID-19 has forever changed the world, from people’s relationship to work and technology...

A New Crop Of Wellness Startups Is Joining The Mushroom Rush

In recent years, mushrooms have gone from side dish to nutritional supplement staple. Now, a new crop of startups is seizing on the myriad of mycelium opportunities that abound across the wellness space. Interest...

How Beauty Entrepreneurs Who Are Mothers Handle The Many Challenges The Pandemic’s Thrown At Them

We’re now a year into a global pandemic that’s been especially hard on small business owners and working mothers. Many independent beauty brand founders occupy both roles, making the challenging stretch all that more challenging.  A...

Asian American Beauty Brand Founders On The Ethics Of Selling Gua Sha

In its Instagram Stories last week, beauty industry watchdog Estée Laundry highlighted claims that skincare brand Wabi-Sabi Botanicals hasn’t been crediting the origins of its name—it comes from the Japanese concept of accepting imperfection that’s grounded...

How Beauty Brands Are Riding The Wave Of At-Home Workouts

Following the 1918 influenza pandemic, mounting interest in socialized medicine bolstered public health programs worldwide and a fascination with alternative medicine sent people searching for remedies outside of Western doctors’ offices. It’s likely the impacts of the...