Knowledge
Gen Z Is Petrified Of Aging. Is The Beauty Industry To Blame?
In a recent New York Times essay, Alexandra D’Amour, writer and founder of storytelling website On Our Moon, explores how mothers’ insecurities fuel their daughters’ self-loathing and expresses fear about the disdain of aging that’s being conveyed...
Mexico’s Multibillion-Dollar Draw To American Beauty Retailers
Ulta Beauty is set to cross the border for the first time when it plants its flag in Mexico in 2025. With the expansion, which will mark the beauty specialty retailer’s international debut,...
Kayo’s Christine Bullock On How Tough It Is For A Small Brand Up Against Competitors With Big Marketing Budgets
A longtime fitness authority, Christine Bullock realized over a decade ago that her clients, who were spending thousands on exercise and nutrition programs to improve and maintain their bodies, would pay a premium for beauty products...
CurlMix, Typology And Provence Beauty Founders Break Down Various Paths To Scaling A Brand Today
The path to scale is as unique as a beauty brand itself. From paid media to large-scale retail partnerships, brands pull a variety of levers to amplify sales. The key is in knowing...
How Should The Beauty Industry Interpret And Respond To Valisure’s Latest Benzene Findings?
Valisure recently released information about tests it conducted on acne treatment products with benzoyl peroxide, including ones by Neutrogena, Clean & Clear, Proactiv and Equate Beauty, showing they can form benzene, a chemical linked...
How Beauty And Wellness Brands Are Preparing For The Possibility TikTok Could Be Banned In The US
In a rare show of bipartisanship in today’s fraught political environment, House Democrats and Republications came together Wednesday to approve legislation forcing TikTok’s Chinese owner ByteDance to sell the company to an American entity or...
