As Rizos Curls Expands To Ulta Beauty, Founder Julissa Prado Discusses What She’s Learned About Launching At Major Retailers

Rizos Curls founder Julissa Prado credits her brand’s customers, who she affectionately refers to as Rizos reinas, for putting it on Target’s radar, which led to it landing in 400 of the big-box chain’s stores. The...

Five Of The Most Common Pieces Of Feedback Beauty Brands Receive From Retailers

In initial meetings with retailers, beauty brands rarely check every box buyers are looking for. Rather than feel discouraged, brand founders should be open to receiving critical feedback and making adjustments. 

A Whiff Of What’s Happened And To Come In The Fragrance Category

Gucci’s The Alchemist’s Garden A Chant for the Nymph, Tom Ford’s Black Orchid Parfum and Arquiste’s Misfit were among the winners of this year’s The Fragrance Foundation awards held virtually on June 10. The notes in the...

What Beauty Entrepreneurs Need To Know To Develop Clean Beauty Brands Relevant To Today’s Consumers

Even though they’re not usually chemists, Hayley Hoffman Peri, founder and CEO of the conscious beauty insights firm Dandi Day, asserts brand founders must have an intimate knowledge of what’s going into their products in order to...

“There Is No Silver Bullet”: What Brands Should Consider As They Step Up Their Sustainability Efforts

According to the United Nations, sustainability is “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.” Nicole Acevedo, founder and CEO of Elavo Mundi Solutions, Mia...

The Surge In Sexual Wellness Consumer Goods And Where The Industry Is Heading

In the 1960s, the sexual revolution countered long-held ideas that sex should be confined to marriage, homosexuality was deviant, masturbation was immoral, contraception shouldn’t be used and abortion should be forbidden. Propelled by millennials and members of gen...