What’s Behind The Great Beauty Retail Shakeup

A massive retail reshuffling is restructuring the beauty industry as new alliances form through acquisitions and strategic partnerships. Retail deals have taken a variety of shapes. With digital poised to capture a larger and larger share of consumer...

When Beauty And Wellness Brand Founders Start Paying Themselves—And How Much

In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we asked 15 beauty and wellness brand founders: At what point in your business did you start paying yourself? Why then, and what amount?...

American Med Spa Association’s Alex Theirsch On The Business Impacts Of Linda Evangelista Claiming CoolSculpting “Disfigured” Her

The med spa industry has had a rough go of it lately. Last year, it was dealt a blow by coronavirus-related closures. Last month, as med spas battled to recover revenues from the depths of the pandemic,...

Indie Beauty Brands Scrambled To Make The Most Of Monday’s Social Media Outage

Social media behemoth Facebook and its subsidiaries Instagram, WhatsApp and Oculus VR went dark at around 11:30 AM Eastern Standard Time on Monday and were down for about six hours. On Twitter, pundits posited the outage...

The Lowdown On Beauty Product Certification

For brands, the process of becoming certified by third-party organizations can be tedious. There’s a big group of possible certifications to explore, and a web of domestic and international suppliers to get in order to meet their requirements....

What Beauty Brands Should Know About Expanding From Direct-To-Consumer Distribution To Retail

Even in an age when consumers anywhere can shop from beauty brands online, retailers remain incredibly attractive prospects for them. After originally starting in direct-to-consumer distribution, Maes Face, gen Z skincare line, and Vegamour, a brow,...