Knowledge
Why Dark Spots Have Led To A Bright Spot In The Beauty Industry
Four years before launching the brand Sachi States of Skin in 2020, founder Farah Bashir began documenting her experiences with hyperpigmentation on Instagram under the handle Beamwonder and quickly amassed an avid following. “The need...
UK Beauty Market Experts Weigh In On Sephora’s Acquisition Of Feelunique
The beauty world has been abuzz over the recent news of Sephora acquiring one of Europe’s largest online beauty retailers, Feelunique. This came weeks after news that Sephora forged a long-term partnership...
A Cosmic Guide To August 2021: Horoscopes For Beauty Entrepreneurs
Leo season begins with a full moon and ends with a full moon as if to return for a fiery encore performance. Many of us are indeed yearning to make the most of the summer’s energy...
Is $161 Too Much For An Eyeshadow Palette?
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 11 beauty brand founders: When Hourglass recently released a $161 five-pan eyeshadow palette, critics called the...
What Beauty Brands Can Learn From Jaclyn Hill’s Bronzer Controversy
Jaclyn Cosmetics, the makeup brand from influencer Jaclyn Hill, has a history of embattled product launches. When it kicked off two years ago, complaints poured in from customers that it’s lipsticks were hairy and lumpy....
Indie Beauty Entrepreneurs Share Their Favorite Brands (That Aren’t Their Own)
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 12 founders and executives: What brands, other than your own, do you have in your medicine cabinet?
