Knowledge
What’s The Right Number Of Products For Beauty Brands To Start With?
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 20 brand and e-commerce shop founders and executives: How many products did you launch with, and why did you decide on that number?
An Emerging Shopping Platform And More: Five Digital Developments From This Week
Before this year, who would’ve thought a clash between the world’s two foremost superpowers would focus on an app where teens and twentysomethings lip-sync and challenge each other to plank? That’s 2020 for you. Before President Donald Trump’s...
How Long It Really Takes Indie Beauty Brands To Become Profitable
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 16 founders and executives: How long did it take you to reach profitability?
On Social Media This Week, People Confront Dangerous Climates Online And Offline
No, that wasn’t a new Instagram filter flooding your feeds this week. The striking visuals of orange haze that blanketed the Bay Area sky are byproducts of climate change unfiltered. As parts of California, Oregon and Washington...
How Retailers Can Help Better Beauty Industry Ethics
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 18 retailer and brand founders and executives: How should retailers be going further to ensure the beauty industry is ethical?
What It Takes To Get On Grocery Store Shelves
Business of Fashion recently heralded grocery aisles as the next beauty destination. In the trade publication, Rachel Strugatz writes, “Imagine a world where shoppers can pick up high-end moisturiser and vegan almond flour tortillas in one place.”...
