Social Beauty
Jessica Morse of Bare Beauty Bares All About Product Reviews, Brand Partnerships, Effective Pitches And The Instagram Algorithm
Bare Beauty creator Jessica Morse is the natural beauty blogger of choice for readers who aren’t deceived by BuzzFeed clickbait. She takes a careful, considered approach to product recommendations, and isn’t as wowed by social media speed and...
Gurl Gone Green’s Suzi Swope Helps Natural Beauty Product Users Look Their Best With Spot-On Tips
Whipping on subtle lip gloss isn’t too difficult, but most women benefit from a bit of guidance when beautifying gets more complicated. That’s where Suzi Swope of Gurl Gone Green comes in. A former salon owner and hairstylist,...
Sarah James of Whoorl: She’s Fortysomething, Fabulous, Forthcoming And A Formidable Social-Media Force
There’s a very practical reason why Sarah James keeps well-maintained bangs. “As long as I have them, I’ll never need Botox,” quips the blogger behind Whoorl. The comment is quintessential James, whose attraction is a blend of aspiration...
Ms. Centsible Makes It Easy For Beauty Fans On Any Budget To Try Small Brands
As green beauty edges into the mainstream, it’s under fire for being too pricey for beauty plebeians. Amber Eldridge, better known as Ms. Centsible, demonstrates how consumers can stretch their bucks to pick up better-for-you options. Whether it’s...
The Skinny Confidential Has Blogged About Beauty Secrets Every Day For Seven Straight Years
Lauryn Evarts of The Skinny Confidential doesn’t care if you think she’s annoying and high-strung. Plenty of people don’t. In fact, her raunchy sense of humor, positivity and helpful tips and tricks have attracted over 600,000...
Serein Wu Gets Seriously Real On Social Media And Has Fun With Skincare Too
Social media has been lambasted for derailing people’s self-esteem, but Serein Wu is evidence it has positive impacts, too. The beauty influencer plunged into YouTube to cope with bouts of depression and discovered compassionate fans to lean on....
