Penny Lane’s Flor Pereira Keeps An Old-School Blog Relevant In The New Instagram Age

With Instagram’s ascendance, blogs seem almost quaint. But Flor Pereira, creator of Penny Lane, one of the most trafficked fashion, travel and beauty blogs in Argentina, believes they remain important to add context to content and chronicle...

The Other Side Of The Wand: Fat Mascara Co-host Jessica Matlin Joins Us For A Rapid-Fire Q&A

Jessica Matlin, co-host of Fat Mascara and beauty director at Harper’s Bazaar, has established herself as a voice to listen to in the beauty industry. She’s had plenty of preparation for commanding the mic and wielding the...

Don’t Pitch Your Vulva Highlighter To Caroline Hirons And Other Things She Wants You To Know

Sorry beauty industry, but Caroline Hirons can’t support a lot of what you’re doing today. Thankfully for you and consumers, she’ll inform you about your issues and help you address them because she loves you. 

Kasey Ma, The Hard-Working Influencer Behind The StyleWright, Is Piling Up Brand Partnerships With The Likes Of Suave, Aveda, Korres And More

Kasey Ma is no fly-by-night influencer. She started blogging on Xanga and later pivoted to MySpace before launching online fashion and lifestyle content destination The StyleWright in 2015, and attracting nearly 140,000 Instagram followers in the time...

Influencer David Ruff Is Going Through His Teenage Years On Social Media With None Of The Awkwardness Of Most Of Us

When today’s high schoolers become grandparents, they’ll grouse about the olden days when they had to perfect selfies and persistently scroll on social media. David Ruff may have the most grousing fodder. A teen influencer and PopSugar...

The Beauty Influencer As Advocate: Arshia Moorjani Pushes For Inclusivity While Showing The Glamorous Side Of Her Life

Arshia Moorjani serves up both brown girl realness and glitz on her blog, Love Being Chic, and social media platforms. The purpose isn’t merely to spotlight products she adores, although she does that plenty and has scored...