Sekhmet Ventures Grows Its Clean Beauty And Wellness Portfolio By Backing Fragrance Brand Heretic
Sekhmet Ventures, a venture capital firm specializing in clean beauty and wellness, has invested in the boundary-busting natural fragrance brand Heretic. The amount of the firm’s investment wasn’t disclosed, but it injects startups with on average $500,000 to $1.5 million in seed funding, and accelerates their business through its technological, financial, marketing, ...
Multi-Brand Beauty Company Rare Beauty Brands Launches With The Acquisition Of Plant Apothecary
Rare Beauty Brands, a new company from the leadership of Patchology built to foster emerging brands, has purchased Plant Apothecary. The company focuses on brands with groundbreaking entrepreneurs spearheading product development, clear points of differentiation and masstige to prestige positioning that have demonstrated market traction, but aren’t equipped with the funding, skill ...
Beauty Entrepreneur Samira Far Updates TP To Be Glamorous And Green
Toilet paper doesn’t have to look like crap. After selling Southern California nail salon chain Bellacures in 2017, Samira Far has returned to the entrepreneurial arena with No. 2, a new brand modernizing the design and sustainability profile of the bathroom staple. It hits at the intersection of two trends: a burgeoning ...
Budding British Brand UpCircle Takes Sustainable Beauty To The Next Level
It took a Christmas present and a cup of coffee to jumpstart one of Britain’s most promising sustainable beauty brands. After his wife gave him a French press for the holiday four years ago, William Brightman, co-founder of UpCircle Beauty, noticed he was wasting ground coffee on a regular basis. The realization dovetailed ...
Does Being Green Make Green?
Beauty brands are increasingly wearing sustainability efforts as badges of pride, touting the ways they’re working to save the environment from supplying refills to offsetting carbon footprints. Do these efforts, which can be tough on the bottom line, make customers more likely to select brands at the point of sale? The answer is—sort of. ...
Three CBD Brands Dominate Influencer Conversations Around The Trendy Cannabis Ingredient
In the early days of the CBD beauty boom, Lord Jones, Beboe and Leef Organics are dominating the field of cannabis consumer goods brands sparking influencer conversations around the trendy ingredient, according to influencer marketing platform Traackr. While the buzz produced by CBD brands remains miniscule compared to the volume of traditional beauty ...