Sex In Contemporary Beauty Advertising: Is It Liberating Or Damaging?
From the beginning of mainstream consumer products, sex has been a tool wielded to promote them. In the 1930s, AdAge documents a Listerine ad featured a nude woman’s back and her breast, and marketing for Woodbury soap is believed to include the first image of a fully naked woman used in advertising. More ...
Skincare Brand Strange Bird Combines Asian Beauty, Clean Beauty And New Age Rituals
Tina Chow Rudolf has been an actress, painter, social worker, therapist, life coach and beauty blogger. And that’s not all. She’s also a mom of two toddlers, wife, Reiki master, devoted meditator and the entrepreneur behind Strange Bird, a skincare brand launching in October. If Rudolf’s personal and professional undertakings seem like a ...
After Rolling Out To 30,000 Stores With Lip Balms, Moroccan Magic Is Expanding Into Skincare And Haircare
On the strength of its organic argan oil-fueled lip balm, Moroccan Magic has rolled out to 30,000 doors nationwide, including at Walgreens, Bed Bath & Beyond, Stop & Shop, Whole Foods Market, Wegmans, Target, CVS, Publix and, most recently, Walmart. Now, the brand is transitioning to Moroccan Magic Clean + Beauty and going ...
Boom Times Don’t Last Forever. What Should Indie Beauty Brands Do When They’re Over?
It’s been a decade since the last recession ended—and one thing’s true about the next one. It will come. How soon it will come, nobody’s sure. In economic prognostication circles, the optimists are winning out. Forecasters place the chances of a near-term downturn at 35%, and Federal Reserve Chairman Jerome Powell predicts economic ...
Pietro Simone Brings His New Skincare Range And Coveted Facial Technique To The US
After a spring launch in Europe, aesthetician and spa owner Pietro Simone is bringing his eponymous luxury skincare line to the United States. The eight-product range is full of dramatic flourishes. Each product is referred to as an “act,” inspired by his Simone’s skincare ...
With New Brand Solara Suncare’s Clean Formulas, Mineral Sunscreen Usage Doesn’t Come At The Expense Of Good Skincare
While on a beach vacation four years ago, Stephanie DiPisa’s then 8-year-old son Joseph broke out in a terrible rash. “It had gotten so bad that we had to stay out of the sun and in the hotel room,” she says. “That’s the worst thing you can do on vacation when you’re at the ...