Athleisure Beauty Brand Sweat Cosmetics Raises Nearly $260K In Equity Crowdfunding Campaign
When venture capitalists and angel investors gave Sweat Cosmetics the cold shoulder, the beauty brand opted for the equity crowdfunding route – and that decision has paid off. It’s secured nearly $260,000 from a campaign through First Democracy VC, a partnership between MicroVentures and Indiegogo. “The feedback we were getting was, ‘We ...
Mented, A Makeup Brand By And For Women Of Color, Receives $3M From CircleUp Growth Partners
For all that minority consumers invest in makeup, not much has been invested in companies that specialize in makeup for them, but that’s changing — and Mented is leading the change.  In a win for beauty industry diversity, the makeup brand launched last year by two black women has ...
In OWA Haircare’s Vision For Future Showers, Water Comes Out Of Shower Heads But Isn’t In Shampoo
The future of dry shampoo is in the shower, at least according to OWA Haircare. The yet-to-be-launched brand has a vision to remake liquid hair-care products in dry powdered formats and the funding to bring that vision to fruition. It’s secured $200,000 in pre-seed capital from RIT Venture Fund I LLC, which is ...
Scentbird Soars To Where Few Female-Led Companies Go: An $18.6M Round Of Funding
Scentbird has increased its nest egg with the completion of a series A funding round led by Goodwater Capital that totals $18.6 million. As the fragrance segment adjusts to millennial shopping habits, the money places the scent sampling service in a strong position to lead the digital charge in perfume purveying. Scentbird has ...
Clean Cosmetics Brand Kosås Receives Financial Investment From CircleUp Growth Partners
Los Angeles-based clean color cosmetics brand Kosås has received a minority investment from institutional fund CircleUp Growth Partners. The capital will be used to enlarge distribution domestically and internationally to fuel the brand’s sales. “I was ready to share my point of view on ...
Amalie Beauty Changes Hands As Its Founder Focuses On The Private-Label Side Of The Beauty Industry
Megan Cox has sold the brand Amalie Beauty to Kristen Anderson, a veteran sales and marketing executive, to turn her attention to building private-label cosmetics and packaging company Genie Supply. Both Cox and Anderson had been engaged in professional soul-searching preceding the deal that brought them together. Anderson, whose resume includes stints ...