Street Art-Inspired Brand Graffiti Collective Transforms Skincare Into Creative Self-Expression
Graffiti Collective is inviting beauty consumers to unleash their inner artists. The new skincare concept from beauty industry veteran Sheila Patel, who spent 11 years largely in brand and product development and management roles at Bath & Body Works, is combining performance-driven skincare for adults with the exuberance of finger-painting, the favorite children’s ...
Skyrocketing Men’s Skincare Business Brickell Breaks Into The Women’s Segment With New Brand Eight Saints
Josh Meyer wasn’t surprised to discover that almost a third of the customers for Brickell Men’s Products, the men’s skincare brand he founded with best friend Matt Bolduc, are women. However, he was surprised to discover those women were largely buying its products for themselves. “They went to Amazon and looked for natural ...
New DTC Beauty Brand CTZN Transcends Country, Ethnicity, Race And Gender Barriers With 25-Shade Nude Lip Product Range
As the population of beauty entrepreneurs diversifies, so do the products available to beauty consumers. Aleena, Aleezeh and Naseeha Khan, Los Angeles-born, Dubai-raised sisters of Pakistani descent, are the latest to bring their unique perspectives to bear on the beauty industry with a new London-based brand called CTZN Cosmetics starting with 25 nude ...
CBD Today, Something Else Tomorrow: New Brand Bevara Is Driven To Keep Up With The Changing Skincare Market
Bevara Skin Care is named for the Swedish word for “preserve,” but preserving the status quo isn’t its MO. Founder Christian Ferm is dedicated to constantly refining the new brand, which is launching with a clay mask, moisturizer, cleanser and eye serum priced from $40 and $115, to keep up with the changing ...
New Incubator Haris Wellness Launches High-Powered CBD Brand Safi
Haris Wellness, a new beauty and wellness incubator, is packing a punch with its first brand Safi. Entering the exploding CBD field, Safi distinguishes itself with high concentrations of the cannabis ingredient in isolate form and thorough product testing. It’s starting with five pain and stress management items—Daily Soothing Moisturizer, Intense Relief Cream, ...
HiBar Addresses The Beauty Industry’s Plastic Problem By Encouraging Bottle-Free Showering
Dion Hughes calls the shower that sparked his brand HiBar an uh-oh moment rather than an aha moment. Returning home to Minneapolis after a trip to Mexico, where he was unnerved by the sight of a beach covered in plastic, he hopped in for a quick wash, and noticed shampoo and conditioner bottles ...