Cloud CBD Is High-Heel Shoes Wearers’ Pain-Relieving Solemate
A red-carpet jaunt shouldn’t result in seriously sore feet—and neither should a sashay down an office hallway. Founded by marketing and business strategist Faye Postma, new brand Cloud CBD has a solution to the stubborn problem of uncomfortable high-heel shoes. Its hero product Kushon, a liquid-to-powder pain-relief roll-on with 100 milligrams of broad-spectrum ...
Fast-Growing Brand Altr London Shows Men’s Makeup Is Gaining Ground
For many girls, the decision to use makeup is almost an unconscious one. They reach a certain age and generally start itching to slather on lip gloss and eyeshadow, usually because they’ve seen their mothers or celebrities they admire sporting them. For Alex Doyle, the trajectory wasn’t as reflexive. Skin issues that hit when ...
Plastic Pollution Is A Huge Problem, But Awake Organics Shows A Small Brand Can Do Something About It
Global environmental destruction is too big a problem for indie beauty brands to tackle on their own, but Awake Organics founder Melissa Kimbell doesn’t believe that’s an excuse for inaction. The British natural beauty brand has launched a zero-waste program called Zero Waste 500 Club to enable customers to lessen their environmental impacts ...
The Battle For Indie Beauty Is On: Ulta Beauty And Sephora Intensify Their Focuses On Up-And-Comers With New Displays
Ulta Beauty and Sephora are going head-to-head in the race to be the go-to destination for the formidable beauty brands of tomorrow. Shortly after Sephora premiered The Next Big Thing displays containing rising makeup brands in June, Ulta over the weekend revealed the new concept Sparked at Ulta Beauty dedicated to up-and-comers ...
How Indigo Wild Founder Emily Voth Knew The Time Was Right To Sell Her Company
“I had raised the baby who is now ready for college,” says Emily Voth, founder of Indigo Wild, explaining her company’s deal with Hammond, Kennedy, Whitney & Co. Inc. last year. The private equity firm acquired a majority stake in the maker of Zum natural products for an undisclosed sum. Voth and her husband Todd remain ...
Starting With Gua Sha, Wildling Makes Ancient Modalities Super Stylish For Modern Consumers
About two years ago, Jill Munson, a beauty industry veteran with marketing and product development positions at Josie Maran, SpaRitual, Procter & Gamble and L’Oréal on her resume, attended a gua sha workshop by aesthetician Britta Plug at holistic healing destination AY^AM in Playa del Rey, Calif. Jade rollers were trendy skincare items, but ...