Au Naturale Cosmetics Pumps Up Whole Foods’ Natural Makeup Assortment
Whole Foods Market may not be considered a color cosmetics authority, but it’s moving in that direction. The grocer is building its natural makeup selection by launching Au Naturale in 25 stores this month. “We identified cosmetics as an opportunity a couple of years ago, and Au Naturale was a ...
Peace Out Offers Selfie-Perfecting Zit Stickers For Instagramming Millennials
Can an acne antidote be cool? Peace Out is counting on it.    The brainchild of one-time pimple-ridden Enrico Frezza, the brand has entered Sephora out of the gate with a three-year exclusive retail partnership, bold branding and straightforward zit-fighting stickers soaked in salicylic acid, vitamin A and ...
These Teens Launched A Bath Brand At Ulta Beauty (We Feel Inept)
Sisters Isabel and Caroline Bercaw are going to have kick-ass college applications. While most teenagers are padding their credentials with sports and student council, the 16-year-old and 15-year-old co-chief creative officers led their bath brand Da Bomb Bath Fizzers into 700 Ulta Beauty locations to bring its total retail ...
OY-L’s Founder Links With A Retail Rival For Saks Fifth Avenue Online Launch
Role reversal can be extremely revealing, just ask OY-L founder Andrea Pierce-Naymon. After two decades as the women’s clothing buyer at the high-end Cleveland fashion boutique Kilgore Trout she owns with her husband Wally, Pierce-Naymon finds herself on the opposite end of the retail business battling to place her ...
Nügg Beauty Drives Masks At Drugstores With CVS Launch
Nügg Beauty has introduced masstige masking to CVS Pharmacy. The beauty brand rolled out to nearly 1,880 of the drugstore’s locations last month, bringing its total distribution network domestically to roughly 3,500 doors with Target another substantial retail account. Priced from $3.99 to $9.99, Nügg’s eight products at CVS include Hydrating ...