Sonäge Pushes Into Spas And Beyond With A Focus On Replenishment
Anisha Khanna, president and CEO of Sonäge, brings many of the lessons she learned from the 15 years she spent helping build Equinox to her current skincare endeavor. She zeroes in on customers returning to products regularly, getting them on a program to yield results, encouraging them to recommend items to others and not losing ...
E-Commerce Site Navago Aims To Be Indie Beauty’s Marketing Megaphone
As the indie beauty segment has exploded, sales have soared, but so have the chances that brands will get lost in the shuffle. Navago has entered the segment to prevent them from being drowned out by the noise. The e-commerce and marketing platform powers transactions, but also initiates social media, press and advertising ...
Meet The Under-The-Radar Beauty Platform That’s Becoming A Powerhouse Incubator And Investor
Volta Digital Brands has been pretty busy lately. Over the past two years, the incubator and investor has launched three brands (Geneva Naturals, No B.S. and NootroBoost) and sold one of them (Geneva Naturals), acquired another (Earth Therapy), backed two more (MM.LaFleur and Context), and gestated yet another slated for a June debut (Mia ...
Ingestible Brand Majka Hits The Market To Nourish New Mothers
After giving birth to her son in June 2016, Lorena Garcia quickly realized that the social media depiction of motherhood isn’t exactly reality. “I went back to work in two weeks because I own my own business and, by month three, I was exhausted and physically depleted. What was shocking to me was that ...
Nazan Schnapp Journeys From Switzerland To The U.S. To Enter The Detox Market
For a long time, beauty was a passion that Nazan Schnapp didn’t want to turn into a profession. As a teenager, the Swiss native with Turkish roots started whipping up natural skincare remedies, notably the toner Rose Otto Flower Water, she never intended to sell. In her adulthood, Schnapp worked in business administration and ...