Pirette’s Products Offer Beachy Escapes To Cooped-Up Consumers

During the worldwide quarantines mandated by governments to prevent the spread of the novel coronavirus, Pirette is transporting homebound customers to the beach. Through its growing collection of fragrance, hair products and skincare, the Costa Mesa, Calif.-based...

With Nail Salons Shuttered, Consumers Are Taking Mani Matters Into Their Own Hands

As lockdowns drag on, even the finest gel manicure is showing wear. But many consumers have decided to not let their nails go into complete hibernation. They’re taking matters into their own hands and snapping up merchandise for...

How Can Indie Beauty Entrepreneurs Access Benefits Under The CARES Act? Your Questions, Answered

Signed into law a week ago by President Donald Trump, the Coronavirus Aid, Relief and Economic Security Act, also known as CARES Act, is a $2 trillion aid package designed to prop up the economy, protect jobs, and...

Streaming Shopping Platform Talkshoplive Seizes The At-Home Moment To Showcase Small Businesses

With stores closed, at-home shopping concepts are drawing consumers who’ve never considered buying from them before. At streaming e-commerce startup Talkshoplive, usage was up 50% last week, and it’s anticipated to double this month. In addition, the...

Busy Bee: Beekeeper’s Naturals Sees Sales Spike, Launches Product Amid COVID-19

It’s not business as usual for any company right now. While most have been hit hard by the economic slump caused by the coronavirus pandemic, some are well-situated to respond to consumers’ needs during the crisis.