The Candle Care Business Heats Up For Candle Brands
Blowing out the candles on birthday cakes has fallen out of favor amid the pandemic, but did you know that the pricey Diptyque Baies collection candle shouldn’t be blown out either, albeit for a different reason?...
Adit Retailer Spotlight: Why Melanin Grace Founder Marti Moore Prefers The Term “Mindful” To “Clean”
After nearly 15 years as a marketing executive at big retailers like Macy’s and Hudson’s Bay, Marti Moore felt called to do something completely different: create an indie digital beauty marketplace with brands by and for...
Beauty Brands Were Hot Commodities Last Year. That’s Not Expected To Change This Year.
As Omicron muted celebrations at end of 2021, the beauty market set off plenty of fireworks. It seemed like a new transaction was practically revealed daily as the fourth quarter wrapped up. On the strategic buyer front, Procter...
Paula’s Choice Founder Paula Begoun On Being Controversial, Selling At The Right Time, Clean Beauty And Cosmetic Procedures
When Unilever revealed in June last year that it was buying Paula’s Choice from private equity firm TA Associates for a reported $2 billion, several people were caught off guard. Specifically, the heavily male direct-to-consumer booster contingent...
From An Ex-Beauty Editor, New Microbiome Skincare Brand Editrix Skips Probiotics In Favor Of Prebiotics And Postbiotics
It’s a good thing Editrix has a writer and editor as its founder and CEO—Dahlia Devkota was formerly beauty editor at the magazines Allure and W—because its products take some explaining. Launching today, the brand is the...
