Applications Open For The True Beauty Ventures x Beauty Independent Mentorship Program

Applications are open for Bridge Mentorship, the professional development program from True Beauty Ventures and Beauty Independent. The mentorship program is designed to support entrepreneurs behind emerging beauty and wellness brands by leveraging the knowledge...

NPD’s Larissa Jensen Believes The Beauty Industry Is Heading Into A Strong Makeup Cycle

Over the last few years, skincare has been the engine of the beauty industry. Larissa Jensen, VP and beauty industry advisor at The NPD Group, believes it’s makeup’s turn to take over that role. 

How Cleo+Coco Beat The Deodorant Sales Slump Last Year—And Continues To Grow This Year

There were a lot of pretty stinky people last year. With offices closed and parties cancelled due to the pandemic, deodorant sales tanked. Nielsen reports that, after a brief uptick when panic buying took hold at the...

Beauty Subscription Box Curls + Controllers Meets Consumers At The Growing Intersection Of Beauty And Gaming

Since the early days of Atari and Magnavox consoles, video games have offered a welcome escape from school, work and other realities of analog life. During the pandemic, people sought that escape more than ever. According to

Emerging Skincare Brand Protéger Goes Classic Editorial For Its First Major Campaign

Between the iOS 14 privacy changes and rising costs of digital advertising, brands are hunting for different ways to generate engaging content that will resonate with customers and, hopefully, fuel sales. Spurred...