Envision Horizons’ Laura Meyer Offers Tips To Brands For Before, During And After Amazon Prime Day

American consumers seem to be pumped for Prime Day. In a recent survey of 1,300 consumers by e-commerce insights platform Profitero, 64% reported they’re planning to shop on Prime Day running from Monday to Tuesday, and...

“There Is No Silver Bullet”: What Brands Should Consider As They Step Up Their Sustainability Efforts

According to the United Nations, sustainability is “development that meets the needs of the present without compromising the ability of future generations to meet their own needs.” Nicole Acevedo, founder and CEO of Elavo Mundi Solutions, Mia...

Personal Hygiene Brand Olika Gets A New Owner And Plots A Roadmap For Growth

American consumers may not be hoarding hand sanitizer any longer, but that doesn’t mean they’re abandoning personal hygiene. John Melo, CEO of synthetic biotechnology firm and Biossance owner Amryis Inc., is so convinced personal hygiene will...

“Haircare Is Skincare”: Dermatologist-Founded Haircare Brand Seen Launches At Ulta Beauty

When dermatologist Iris Rubin started struggling with breakouts in 2014, the culprit wasn’t immediately clear. “I was getting acne from my haircare products, and it took me a while to make the connection,” she says. When Rubin did...

The Surge In Sexual Wellness Consumer Goods And Where The Industry Is Heading

In the 1960s, the sexual revolution countered long-held ideas that sex should be confined to marriage, homosexuality was deviant, masturbation was immoral, contraception shouldn’t be used and abortion should be forbidden. Propelled by millennials and members of gen...