With $3M In Seed Funding, Glossier Alumnae Start The Brand Soft Services With Targeted Body Care

When Rebecca Zhou asked Annie Kreighbaum for a product recommendation to treat body acne, and Kreighbaum couldn’t come up with anything other than a “gross and slimy” sulfur soap bar she’d picked up from Amazon, the pair sensed...

Glossier Grant Recipient And Sephora Accelerate Participant Eadem Launches With A Dark Spot Serum

The idea for Eadem evolved from a friendship. Co-founders Marie Kouadio Amouzame and Alice Lin Glover met seven years ago while working at Google’s marketing department, where they bonded over their same-but-different backgrounds. Lin Glover’s family is...

LilyAna Naturals Is A Skincare Leader On Amazon. Can It Become One Beyond It?

Anyone who’s searched for skincare on Amazon has encountered LilyAna Naturals. Launched in 2014, its Retinol Cream, Face Cream, Eye Cream and Vitamin C Serum became bestsellers as consumers flocked to the giant e-tailer for ingredient-driven products....

Beauty On Amazon Part 5: What Does The Future Hold For Amazon?

Over the past year, Beauty Independent’s Beauty On Amazon five-part series has examined Amazon’s place in the beauty industry—where it stands now, where the platform has ambitions of going and how the industry has evolved its...

Beauty And Personal Care M&A’s High-Price, High-Growth Dynamics

In the debate over growth versus profitability, the market is clearly in favor of growth in the household and personal care sector. “If you hit both growth and profitability, people still value growth more in the last six...