Launching With A Single Product, New Brand State Of Kind Personifies The Skinimalist Approach To Skincare
In her mid- to late-20s, Sarah Battersby struggled with a procession of skin issues, including breakouts, dullness and inflammation. “Everything that was being marketed to me was to do more and more, and you need to buy this...
Meet Beauty Independent’s New Editor Taylor Bryant
Like many beauty brands, Indie Beauty Media Group, parent company of Beauty Independent, had to make a hard pivot when the pandemic hit. The robust trade show schedule that supported it came to a jarring halt,...
Beauty E-Tailer B-Glowing Brings Dawn Francisco On Board As CEO To Grow Awareness And Sales
Dawn Francisco, a former VP at Dermstore and Estée Lauder, has joined beauty e-tailer b-glowing as CEO to boost consumer awareness and growth. A beauty enthusiast who realized early that online sales would be important in the...
This Stylish Cross-Cultural Brand Has Launched In US Retail At The Detox Market
It might be cliché that a trip can be life-changing, but a trip was truly life-changing for Helena Mendès. In 2013, the Paris resident of West African descent traveled to Mexico, where her sister has lived for over...
Why Apto Skincare Underwent A Major Sustainable Rebrand In The Middle Of The Pandemic
Apto Skincare founder Marta Cros landed in the Dominican Republic in March 2020 with a shared suitcase for herself, her husband and their two kids. Then, the pandemic hit, and the borders closed. Cros’s one-week vacation stretched...
