How Anise Cosmetics Went From A Mall Kiosk To Walmart Locations Nationwide

Before 8-free and 10-free nail polishes shook up the nail segment, Anise Cosmetics pioneered better-for-you nail polish formulas. Influenced by The Body Shop and Lush, co-founders and couple Neal Wallach and Tam Tran understood almost two decades...

When Does Beauty Product Seeding Actually Bear Fruit?

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 18 founders and executives: How have you changed your approach to seeding product to influencers, makeup artists, hairstylists and other recognizable people to...

The Nomination Process For Beauty Independent’s Second Annual Beacon Awards Begins

Beauty Independent’s Beacon Awards program, which shines a light on the best and brightest in the indie beauty market, has kicked off by opening the nominating process for its second annual award season.

Waldencast’s Michel Brousset On The SPAC Process And The Sort Of Brands He Wants To Back

The beauty industry is a magnet for all manner of investors—from angels to family offices and venture capital funds to private equity firms. The latest money engines to enter the industry are special purpose...

A Cosmic Guide To April: Horoscopes For Beauty Entrepreneurs

As we enter a new astrological cycle, identity and individualism come to the fore with more significance. Brand owners are accustomed to sharing their entrepreneurial journeys, but no longer can these stories be told without acknowledging the personal...