DTC Versus Wholesale: Where Beauty Brands Are Really Selling
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 25 brand founders and executives: What percentage of your business is direct versus wholesale? Is that the breakdown you want?
How Beauty Unicorns Are Made
In the wake of big beauty transactions such as Puig’s reported $1 billion acquisition of Charlotte Tilbury and Shiseido’s $845 million pickup of Drunk Elephant, speculation is rampant in the industry about the brands that might...
Luxury Intimate Was Ahead Of Its Time. Now, The World Is Ready And So Is The Brand
Intimate care products aren’t exactly ubiquitous in 2021, but it’s definitely much easier for consumers to find a vulva serum or arousal booster today than it was five years ago, when Slovenia-based brand Luxury...
Sun Protection Brands View Gwyneth Paltrow’s Spotty Sunscreen Application Going Viral As A Teaching Moment
Gwyneth Paltrow recently came under fire for something unrelated to exploding vagina-themed candles or unsubstantiated claims about yoni eggs. Last week, after Vogue posted a video of the Goop founder and actress sharing...
This New Ultra-Luxe Haircare Brand Swears Sustainability Doesn’t Require Sacrifice
Sabrina Szinay, a third-generation hairdresser whose advertising and red carpet curriculum vitae includes celebrities and brands Winona Ryder, Felicity Jones, Anya Taylor, Chanel, Chloe, Louis Vuitton and Hermes, has tried almost every haircare brand imaginable. When it comes...
