New Beauty Brand Fiils Is On A Mission To Make Refills Easy And Fun For Everyone

“I’m a recovering hypocrite really because I’ve worked for big beauty brands and pushed product for so long,” says Anna Priadka, former global artist for Nars in the United Kingdom and regional makeup artist for Dior. “In my...

The Detox Market Flexes Its Curation Skills With French Clean Beauty Capsule Collection

Most years, Romain Gaillard, a longtime Los Angeles resident who grew up in Paris, takes at least four trips to France, but 2020 and 2021 aren’t most years. Due to the pandemic, the founder and CEO of clean...

Why Republic Is Becoming A Go-To Crowdfunding Platform For Beauty And Wellness Startups

Crowdfunding platform Republic is gaining traction with the independent beauty and wellness set, including brands and e-tailers Bloomi, Quim and HelloAva. The private investing platform gives both accredited and...

What Does America’s Shrinking Middle Class Mean For The Beauty Industry?

In journalist Fareed Zakaria’s book, “Ten Lessons for a Post-Pandemic World,” The Washington Post columnist and host of CNN show “GPS” muses over the ways COVID-19 has forever changed the world, from people’s relationship to work and technology...

Herla Offers 15 Skincare Products, But Is Boosting Sales By Marketing Just One

In 2019, Natalia Bednarek and her grandmother Krystyna launched their skincare line. Called Herla, a whimsical play on the word “her,” it was comprised of 14 stockkeeping units at inception, and 15 by the end of its...