When Does Beauty Product Seeding Actually Bear Fruit?
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 18 founders and executives: How have you changed your approach to seeding product to influencers, makeup artists, hairstylists and other recognizable people to...
The Nomination Process For Beauty Independent’s Second Annual Beacon Awards Begins
Beauty Independent’s Beacon Awards program, which shines a light on the best and brightest in the indie beauty market, has kicked off by opening the nominating process for its second annual award season.
Waldencast’s Michel Brousset On The SPAC Process And The Sort Of Brands He Wants To Back
The beauty industry is a magnet for all manner of investors—from angels to family offices and venture capital funds to private equity firms. The latest money engines to enter the industry are special purpose...
A Cosmic Guide To April: Horoscopes For Beauty Entrepreneurs
As we enter a new astrological cycle, identity and individualism come to the fore with more significance. Brand owners are accustomed to sharing their entrepreneurial journeys, but no longer can these stories be told without acknowledging the personal...
Why Laura Geller Is Focusing On Women Over 40 In Its Imagery—And Why Other Brands Should, Too
A funny thing happens when you’ve been successful in the beauty industry for a long time. Despite all its magical creams, you age. For some beauty brand founders, dealing with that inevitability can be difficult. Aging seems to...
