How Indie Beauty Brands Are Celebrating Diwali—And Inviting Everyone To Join In
As brands inspired by Indian beauty or I-Beauty multiply, the traditions that inform it are increasingly becoming part of the conversation in the beauty industry outside of India. Holiday traditions, of course, are important facets of cultures around...
In A Step For Sustainability, Hand In Hand Puts Liquid Hand Soap In Aluminum And Sells Millions Of Units
In the mass market, aluminum is no longer just for beer and soda. Now, it’s also for soap. The personal care brand Hand in Hand released liquid hand soap packaged in aluminum in May, the first such...
Entrepreneur Brittney Turner Takes On Sexual Wellness With New Venture Taste Vitamin
Brittney Turner is turning her entrepreneurial tenacity from clothing to coitus. Eight years after co-founding multimillion-dollar fashion retail phenomenon Sorella Boutique, she’s introduced Taste Vitamin, a unisex supplement...
Ulta Beauty Will Place In-Store Shops At Target Locations. Is The Move A Good Idea?
The traditional demarcations in the beauty industry separating mass from class have been fading for years. Now a marquee high-low retail partnership between Ulta Beauty and Target will test whether any of the remaining boundaries hold....
Four Keys To Conducting A Market Analysis In The Beauty Sector
When Elana Drell-Szyfer, now CEO of RéVive, was running makeup artist-founded cosmetics brand Laura Geller, she came to a critical crossroads. “One of the key points of differentiation for Laura was that her products were made in...
